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Why Do You Do What You Do?
This article is part of a series on the six building blocks of storytelling: Who, What, Where, Why, When, and How. So far, we’ve looked at…
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Where Are You Making a Difference?
This article is part of a series on the six building blocks of storytelling: Who, What, Where, Why, When, and How. So far, we’ve looked at…
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What’s Your Story? Clarifying Your Nonprofit’s Message
We’re looking at the Building Blocks of Storytelling: who, what, where, why, when, and how. On the surface, your “what” may seem basic—you probably know what…
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Who’s at the Heart of Your Mission?
We’re going all the way back to the most basic building blocks of storytelling: who, what, where, why, when and how. Today, we’re looking at the…
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Six Building Blocks of Storytelling
Today, and in the next few episodes, we’re going all the way back to the most basic building blocks of storytelling: who, what, where, why, when…
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What to do When the Stories Aren’t Pretty
When things don’t turn out as planned, a well-told setback story can give donors another reason to support you. Here are some of the stories you…
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How Introverts Can Navigate Events
I have a love-hate relationship with conferences and networking events. While I love to meet new people and to learn new things, large or busy events…
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Using Stories to Connect: Mary Valloni interviews Kay Helm
The tables are turned as fundraising expert Mary Valloni interviews Kay about using stories to connect with donors. We talked about: Missionary fundraising training with Mary…
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Help Donors “Catch” Your Stories
Your donors are busy. They’re tired. They make decisions all day in a world where everyone is clamoring for attention. Here’s a simple way to help…
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Adjust Your Messaging to Fit Your Donor’s Journey
Our stories have the power to move supporters along on a journey: introducing them to a problem, dispelling myths, offering hope, introducing them to our organization,…
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Joyful Copy: Interview with Joy Capps
My guest today is Joy Capps, author of Joyful Copy—How to Show Up in the Marketplace Ethically and Authentically. There are a lot of copywriting formulas…
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What Airbnb can teach nonprofits about storytelling
Every story gives us a chance to choose. Do we set up a “them and us” narrative, or will we do the work to offer another…
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Fundraising in Uncertain Times
I got a message today from a supporter who needs to stop her monthly donations. Now I’m thinking of my friends in ministry who raise support–missionary…
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Help donors read your fundraising materials
Your work is important. But that doesn’t mean people will read your emails, your blog posts, and your newsletters. I know every one of you is…
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Flamingo Marketing Mindset with Katie Hornor
My interview with Katie Hornor, author of Flamingo Marketing: How to Leverage Unique, Stay Relevant and Change the World [00:02:28] Leverage your unique[00:04:11] Why mindset is…
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Three Takeaways for Communicators from TVE4
My three top takeaways from the Virtual Event on Virtual Events, and how you can serve your people by sharing the things you learn. I try…
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Why you need stories to raise funds
You need to tell stories to raise more funds for your mission, ministry or nonprofit. But why is that? What exactly is it that stories do?…
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One Woman Can Change the World
Ronne Rock is a storyteller, truth-teller, hope-dealer, and author of One Woman Can Change the World: Reclaiming Your God- Designed Influence and Impact Right Where You…
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Four Words Every Nonprofit Leader Needs to Master
Mission and vision are words we hear often, but we can struggle to differentiate between them. As leaders, communicators, and fundraisers, the confusion can cost us….
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How to Enjoy Fundraising and Build Better Relationships, with David Oaks
Fundraising doesn’t have to be a chore! Why should it be? We get to invite people into a greater story. David Oaks and I had a…
