Flamingo Marketing Mindset with Katie Hornor

Flamingo Marketing Mindset with Katie Hornor

My interview with Katie Hornor, author of Flamingo Marketing: How to Leverage Unique, Stay Relevant and Change the World.

title - Flamingo Marketing Mindset with Katie Hornor

Disclosure: Links may be affiliate links, which means I get a small percentage of any purchase you make at no extra cost to you. Thank you.

Katie Hornor believes Christians can have strong faith, a good testimony in the marketplace, AND a successful business. She has helped thousands of faith-filled business owners through her books, courses, conferences, and coaching.

Her new book, Flamingo Marketing: How to Leverage Unique, Stay Relevant, and Change the World, is filled with tips for blending your faith authentically and gracefully into your business and marketing practices.

Your beliefs are central to everything you do, and it doesn’t change when you put on your marketing hat.

Katie Hornor

Some of the biggest hurdles we face as entrepreneurs are in our own minds, and she tackles those the myths that hold us back from being the unique gift to the world that God created us to be. In this interview, Katie and I discussed:

  • Why you need to leverage your uniqueness (be a flamingo!)
  • Why mindset is so important
  • Doing hard things
  • Time management
  • Leaving a legacy
  • Details on the book

You don’t want to miss Flamingo Marketing: How to Leverage Unique, Stay Relevant, and Change the World and all of Katie Hornor’s tips for blending your faith authentically and gracefully into your business and marketing practices. Click here to order your free book (you just pay shipping) by July 13 and get some fun bonuses too!

This is Katie’s third appearance on the podcast – catch our earlier conversations:

#Flamingomarketing

Three Takeaways for Communicators from TVE4

Three Takeaways for Communicators from TVE4

My three top takeaways from the Virtual Event on Virtual Events, and how you can serve your people by sharing the things you learn.

I try to attend something every year that’s outside of but adjacent to my field. It helps me see things with fresh eyes. New possibilities, solutions to old problems, and a break from the routine.  I recently attended The Virtual Event for Virtual Events and came away inspired and energized.

Here are my top three takeaways for any communicator (even if you’re not doing events):

  1. Write in sand, not cement. You don’t have to have it all figured out. Jump in. Get into the mix. Have those fun awkward conversations as you figure things out. Go on a journey with your people and figure it out together! 
  2. Macro clear, micro easy. Get absolutely clear on what problem you solve for the people you serve. How do you make a difference for them? Once you’re clear on that, the other things fall into place.
  3. Show what’s possible. Everything you do shows the people you serve what is possible, so you can’t afford to play small. 

My challenge to you:
Take something you learned through an event, conference, sermon, or personal experience and share that with your with your audience.